Based on the thematic analysis, three main factors were identified that contribute to brain rot, namely, excess screen time, addiction to social networking, and cognitive overload. Brain rot affects your neurons but you can stay sharp with simple strategies. In recent months a new buzzword has entered the cultural lexicon
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“brain rot.” coined to describe the mental fog, shortened attention span, and weakened
‘brain rot’ refers to cognitive decline characterized by shortened attention spans, reduced critical thinking, and memory issues
Ai algorithms fuel this by promoting endless addictive content (tiktok, youtube shorts), while social media ’s reward systems trigger dopamine spikes through likes and notifications. A growing concern “brain rot” is a term used to describe the mental fog, reduced attention span, shallow thinking or cognitive fatigue that can result from consuming large volumes of low‑quality online content While originally used in reference to human digital media habits, recent research suggests that this ecosystem may now involve ai Concerned about the effects of constant screen time