Perplexity tied up with the country's second largest mobile network provider airtel, while google partnered with reliance jio, india's largest telephony giant, to bundle free or discounted ai. Alphabet inc.’s gemini pro will be provided to every single one of reliance jio infocomm ltd.’s 505 million subscribers for 18 months With over a billion users, india may be the world's biggest ai opportunity openai, google and perplexity are rolling out free access to paid ai tiers in india, including chatgpt go, gemini pro for jio users, and perplexity pro for airtel subscribers
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How perplexity and google’s free offers work it was perplexity that started the game in india by collaborating with bharti airtel to extend an annual subscription to perplexity pro for free to.
Big ai companies are offering premium services for free in india, aiming to attract users and gather data
While presented as democratizing access, this strategy mirrors past tech industry tactics of 'bait and switch.' experts question if the average indian user will upgrade, given the availability of free versions and the challenge of demonstrating clear value. Take chatgpt go or perplexity pro —these aren't small pilots They're massive rollouts, often tied to deals with telecom heavyweights like bharti airtel, putting these tools right in. Openai inc.’s lightweight chatgpt go plan will be available at no cost to indians for a year
