Observer behaves similarly (not exactly) like the model In addition, the characteristics of the model have an influence on the observer’s attention Observer behaves differently (but, not exactly in the direct opposites) from the model.
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In observational learning, we learn by watching others and then imitating, or modeling, what they do or say
The individuals performing the imitated behavior are called models.
The effectiveness of the model is also to a degree influenced by similarity The more similar the model is to the observer, the more effective the model will be This explains why peers provide such strong models for behavior Furthermore, effective models do not have to be human or live.
Explains the concept of modeling therapy, including vicarious extinction and skills training. Prosocial modeling is most effective when the model is similar to the observer and the behavior is rewarded, as this increases identification and the likelihood of behavior imitation. An observer might imitate the behavior of a model if they like or respect the model, see the model receive reinforcement or see the model gives off signs of pleasure. Identification modeling refers to the process in which the observer identifies himself with the model and wants to be like him
This type of modeling is influenced by admiration, respect or emotional affinity towards the model.
In direct imitation, the observer copies or does virtually the same thing as the model has done (for example, the child puts change in a beggar’s cup) In direct counterimitation, the observer does virtually the opposite of what the model did (the child passes by a beggar without donating change).
