Kawaii culture is a japanese cultural phenomenon that celebrates cuteness through embracing people, objects, and fictional characters that portray youthful innocence, charm, warmth, and playfulness. Kawaii style is the japanese artistic and cultural style that emphasizes the quality of cuteness, using bright colours and characters with a childlike appearance. Kawaii (かわいい) is a japanese term and aesthetic referring to the broad cultural concept affirming items, behaviors, and visual styles that evoke childlike cuteness, sweetness, and charm
hintergrunde | Cute kawaii drawings, Kawaii doodles, Kawaii drawings
Qualities that make one's heart flutter.
Kawaii can be heard on many tv shows and is spoken by old and young alike on most japanese streets
As a japanese cultural trend, this concept quickly evolved into a worldwide sensation that has spread throughout many aspects of modern western life.