Its name derives from chipotle, the nahuatl name (from chilpoctli) for a smoked and dried jalapeño chili pepper Specifically, i spoke of how investments in digital, people, safety and brand marketing set the table for renewing chipotle's relevancy, resonance, and resilience. [8][9] chipotle was one of the first chains of fast casual restaurants
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[10] it was founded by steve ells on july 13, 1993
Ells was the founder, chairman, and ceo of chipotle.
Chipotle named interim boss scott boatwright as permanent ceo of the burrito chain, months after brian niccol exited the role to take the top job at starbucks. When scott boatwright joined chipotle mexican grill as chief operating officer eight years ago, he worked closely with the burrito chain’s founder, steve ells. Cmg) today announced that brian niccol, chairman and chief executive officer, has accepted the role as. Chipotle mexican grill on monday named interim boss scott boatwright as permanent ceo of the burrito chain, months after brian niccol exited the role to take the top job at starbucks.