When browsing stock photos on a site like shutterstock, it helps to understand which images are available for commercial or editorial use Editorial images cannot be used for any kind of packaging. If you click on an image, you can see more information about the license and copyright.
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Following established guidelines ensures compliant and effective use of shutterstock images in commercial projects
Here’s what you need to know about proper attribution and modification requirements.
With this license, you can Incorporate images into digital or physical items for unlimited copies and views Suitable for most commercial and personal projects, such as websites, social media, and print materials Limited to 500,000 copies and projects with budgets under $10,000
Grants broader rights, including unlimited distribution and use in merchandise No restrictions on copies or budget size. Shutterstock licenses are designed to protect both creators and users, ensuring fair use of images while providing flexibility for various applications We’ve discovered that shutterstock’s free image library provides a fantastic starting point for bloggers, small business owners, and content creators who need compelling visuals without the investment
Depending on your project, you may need our enhanced license
First, if you plan to use stock photos for commercial use such as packaging, you’ll need to make sure the image qualifies for commercial use