Spotify held its global market share at 32.2% and claimed 32.4% of all net additions Sign up to get unlimited songs and podcasts with occasional ads Tencent music entertainment retained second place despite operating only in china.
Kari Morfy
The number of music subscribers worldwide grew 11.6% in 2024, with nearly 8 of every 10 new subscribers coming from the global south, according to midia research.
